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Dips

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Snack Bars

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Ice Cream

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Sliced Packaged Bread

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Plant-based Milk Beverages

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Juices

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Crackers

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Cookies

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Chocolate Candy

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Breakfast Cereal

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Dips

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Innovate Now
Category Snapshot

The U.S. refrigerated dips category remains resilient, buoyed by snacking and deli traffic. Within a dips & savory spreads market projected to top $7B in 2025—with refrigerated leading growth—dollar gains are price-led as units vary by subsegment. Premium hummus, guacamole, and yogurt/cheese-based dips drive mix; private label expands in value tiers. Consumers favor clean-label, short-ingredient lists, global heat, and protein-forward Greek-yogurt dips; single-serve snack packs and party sizes both see use-case growth. Input costs are volatile: avocados and dairy influence margins, lifting promo intensity and encouraging tighter code-date management. Innovation centers on HPP “no preservatives,” seasonal flavors, and on-the-go kits; PepsiCo’s full ownership of Sabra signals renewed investment in refrigerated dips.

New Product Failure Rate:
Category Snapshot

The U.S. refrigerated dips category remains resilient, buoyed by snacking and deli traffic. Within a dips & savory spreads market projected to top $7B in 2025—with refrigerated leading growth—dollar gains are price-led as units vary by subsegment. Premium hummus, guacamole, and yogurt/cheese-based dips drive mix; private label expands in value tiers. Consumers favor clean-label, short-ingredient lists, global heat, and protein-forward Greek-yogurt dips; single-serve snack packs and party sizes both see use-case growth. Input costs are volatile: avocados and dairy influence margins, lifting promo intensity and encouraging tighter code-date management. Innovation centers on HPP “no preservatives,” seasonal flavors, and on-the-go kits; PepsiCo’s full ownership of Sabra signals renewed investment in refrigerated dips.

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Dips

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Snack Bars

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Plant-based Milk Beverages

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Juices

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Crackers

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Chocolate Candy

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Breakfast Cereal

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