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Glow Matcha Crunch – Vegan Superfood Ice Cream
Glow Matcha Crunch is a revolutionary plant-based ice cream that merges the vibrant, antioxidant-rich essence of ceremonial matcha with the creamy indulgence of vegan coconut and almond. This guilt-free treat is naturally sweetened with monk fruit, delivering a clean, sweet taste without any added sugar. Each scoop is loaded with crunchy almond pieces, offering a delightful texture and satisfying bite. Glow Matcha Crunch is crafted to be organic, raw, keto friendly, high in protein and fiber, gluten free, allergen free, soy free, and 100% natural—free from dairy, palm oil, phosphate, artificial sweeteners, flavors, or high fructose corn syrup. Designed for the modern wellness seeker, this ice cream is not only sugar-free and trans fat free but also plant-based and packed with superfoods for a nourishing, energizing experience.
Glow Matcha Crunch is tailored for Gen Z and health-conscious consumers who crave innovative, better-for-you treats that align with their dietary preferences and ethical values. Gen Z is known for its adventurous palate and passion for global flavors like matcha, while also demanding transparency, sustainability, and functionality in the foods they choose. The inclusion of trending ingredients like coconut, almonds, and monk fruit, combined with a clean-label approach (free from common allergens, sugar, and artificial additives), directly addresses the priorities of these consumers. The high protein, high fiber, and keto-friendly formulation supports their active lifestyles and focus on wellness, making it an ideal choice for those who want to indulge smartly.
Glow Matcha Crunch is presented in a single-serve, round, paper-based pint container with a recyclable, matte finish and a secure snap-fit lid, mirroring the packaging standards of premium ice cream brands. The visual identity features a bold, modern design with a vibrant color palette: lively matcha green, bright coconut white, and almond gold, accented by pastel pinks and teals for a fresh, energetic vibe that resonates with Gen Z aesthetics. Minimal, clean text highlights the product name and a subtle superfood motif, while icons discreetly communicate key benefits (vegan, sugar free, high protein, organic, etc.) without cluttering the design. The overall look is playful yet sophisticated, standing out on shelves and instantly communicating health, flavor, and modernity.